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Get tips and advice on running a successful pre-launch waitlist or word-of-mouth referral campaign for your online tech business.
9 Best Referral Marketing Tips in 2023
Referral marketing has worked phenomenally over the years, not just for SaaS enterprises but for e-commerce businesses as well. Companies that have employed referral programs witnessed a 3-5X spike in conversion rate, making it the perfect strategy to grow sales while limiting the cost per action.
How to Prevent and Deal with Referral Marketing Fraud?
Referral programs might be the most cost-effective customer acquisition channels, but they’re as much at risk for fraud. Being a campaign that runs on behalf of incentive-driven people, referral programs are a hitlist for fraudsters looking to win bucks without putting in the effort.
6 Best Referral Marketing Strategies
Referrals can be unpredictable and relying on hit-or-miss methods to get referrals can destroy a good product’s potential. Word-of-mouth marketing sounds easy and fun, but it actually takes lots of planning and careful execution to create an engine where customers bring valuable leads.
7 Best Examples of Referral Marketing
If you’re betting your success on a referral program, better make it prominent enough for people to see and participate. We’ve pinned down the leading referral marketing examples to help you maximize your reach across different channels.
15 Best Referral Marketing Ideas in 2023
The constant bombardment of branded content has made paid media less potent in shaping prospects’ minds in favor of a new product. Businesses’ growing dependency on paid marketing channels has paved the way for a more trusted alternative - referral marketing.