Justin Britten

Introducing Our Fresh New Look: The Next Chapter Begins!

After 13 incredible years of growth and working with some of the hottest startups and digital products in the world, we are thrilled to unveil our new logo.

Justin Britten

15 May 2023 · 2 min read

Email Preheader, Country Form Question, and Automatically Show the Referral Page to Returning Users

This March we're bringing you a bunch of improvements, such as the ability to add a preheader to your emails, ask subscribers for their country of residence, automatically show the referral page to returning users, and block people from gaming the referral system with plus or dot email addresses.

Justin Britten

31 Mar 2021 · 2 min read

More Integrations, Roll API Keys, Webhook Signatures

This February we've added a bunch of new integrations in addition to our existing Zapier support. Now, you can also integrate Prefinery with Pabbly Connect, Integromat, Integrately and SyncSpider. Plus, we're now signing webhooks (for added security) and letting you create multiple API keys.

Justin Britten

28 Feb 2021 · 2 min read

This Startup’s Community Shared 60,000 Social Media Posts About Their Product Before It Even Launched.

This story is about the product launch campaign of a fintech startup. Their marketers ran an impressive word-of-mouth campaign, which generated over 60,000 organic social media posts.

Justin Britten

24 Feb 2021 · 6 min read

JavaScript Web API, Points-based Scoring Algorithm, and much more.

This December and January we're bringing you some big new features, such as a JavaScript Web API and a new points-based waitlist/leaderboard scoring algorithm, as well as a whole list of small additions and improvements throughout the app. Check them out below!

Justin Britten

29 Jan 2021 · 3 min read

New Email Message Editing Experience, Auto-save, and Scalable Pricing

This month we've continued our efforts to bring you an awesome email editing experience. In addition to updating the editors used for customizing email messages, email layouts, and the referral page, the editors now auto-save your changes!

Justin Britten

30 Nov 2020 · 2 min read

Visual Email Layout Editor, Instant Signup Links, and Managing Email Suppressions

This fall we've been focused bringing you an awesome email editing experience, starting with the email layout editor. Plus, we also managed to sneak in instant, one-click campaign signup links!

Justin Britten

30 Oct 2020 · 2 min read

Goal-driven Rewards, Vanity Referral Codes, and a Redesigned Project Creation Wizard

This summer we've been focused on allowing you to set up goal-driven rewards that will ramp up engagement with your prelaunch waitlist or word of mouth referral campaigns.

Justin Britten

29 Sep 2020 · 2 min read

Ditching Google Analytics, Expanding Infrastructure, and Blocking Fake Signups

This spring we've been focused on privacy, security, and infrastructure improvements. We've removed nearly all 3rd party trackers, including Google Analytics, and expanded our infrastructure to more redundant datacenters.

Justin Britten

30 Jun 2020 · 3 min read